Poppy's 2021 album "Flux" delivered a more stripped-down, guitar-driven hard rock sound that stood in contrast to the experimental and industrial elements of her previous work. The album showcased her continued willingness to experiment within the metal genre.
- "Flux" was released on September 24, 2021, by Sumerian Records.
- The album was produced by Poppy herself, alongside Justin Raisen and Patrik Berger.
- "Flux" charted at number 10 on the UK Rock & Metal Albums chart.
Poppy is a Grammy-nominated recording artist from Los Angeles, California, known for her genre-bending work that blends elements of nu-metal, industrial, pop, and electronic music. Her artistic evolution has consistently challenged expectations, moving from bubblegum pop to heavier, more experimental sounds. For "Flux," Poppy was exploring a more streamlined, direct heavy rock sound following the maximalist production of "I Disagree." She was also preparing to embark on the "Rise of the Machines" tour in support of the album.
