The Whispers' 1981 single "This Kind of Lovin'" found the group delivering a smooth, synth-laden R&B track that continued their streak of charting singles. It showcased their ability to adapt to contemporary sounds while maintaining their signature vocal polish.
- The single "This Kind of Lovin'" was released in 1981 on the Unidisc label. It was included on the album of the same name. The track reached number 8 on the Billboard Hot R&B/Hip-Hop Songs chart.
- The song was produced by the renowned team of Bill Cunliffe and Gary Hines. Lynne Hughes and Carol Pope are credited as the songwriters.
- "This Kind of Lovin'" demonstrated the group's continued relevance in the early 1980s R&B landscape. It followed their massive 1980 hit "And the Beat Goes On."
The Whispers formed in Los Angeles in 1964, finding success in soul, funk, and disco. By 1981, they had evolved into a sophisticated R&B act known for smooth vocal harmonies.
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